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StackUp Demand

Direct video demand.
Built on trust.

Video demand routed directly to your inventory, curated against your content and audience, in formats that respect your users. Across CTV, app, and web.

See how it works
// demand flowLIVE
Direct buyersbrand · agencyCurated PMPssignal-matchedProgrammaticguaranteed dealsStackUpDEMANDCTVsports · newsAppmobileWebdesktop · mweb
The thesis

Premium demand. Earned trust.

StackUp Demand works because the buyers we route have agreed to one principle: the publisher relationship is the asset. Everything else flows from that.

01

Curated media, thoughtfully

Inventory is matched to demand by content, audience, and context. Not by volume.

02

Publisher environments, protected

Format quality, render integrity, and user experience are gate-checks, not afterthoughts.

03

Real, measurable results

KPIs agreed up front. Performance reported per publisher. No black-box averaging.

04

Direct buyer relationships

Demand routed from named agencies and brands. No hop-laundering. No reseller chains.

What you get

Demand, thoughtfully curated.

Three things define every dollar of demand StackUp routes to your inventory.

TRUSTED

Direct buyer access

Trusted, brand-safe video buyers sourced through StackUp's direct demand relationships. No reseller chains, no opaque intermediaries.

RELEVANT

Content-aligned demand

Demand matched to your content vertical and audience composition using the same signals that power StackUp's curation enrichment.

CONSISTENT

Scaled, sustained volume

Reliable demand at volume across web and app video. KPIs agreed in writing, delivery reported in your console.

What we deliver

Revenue growth without compromising experience.

Yield gains and user experience are not a trade-off. The format, the auction, and the routing are all designed so both move in the same direction.

Increased monetization

Higher fill rates and RPMs per session, driven by demand that competes for your inventory rather than averaging across it.

+38%avg session RPM lift

User-first formats

Non-intrusive video formats that respect attention. No autoplay traps, no layout shifts, no creatives that steal the page.

94%viewability rate

Performance boost

Performance lift in under-monetized environments. Long-tail clusters, off-peak dayparts, and overlooked geos all become addressable.

2.4xunique brand reach
How it works

Simple. Effective. Quick.

Four steps from first conversation to live demand. No procurement maze. No six-month integration cycle.

01 / AUDIT

Audit

We audit your site, layout, and current ad units. Identify what's monetizable and what's already maxed out.

02 / ASSESS

Assess

We assess the best integration path for your stack: header bidding, direct tag, app SDK, or curated deal.

03 / OFFER

Offer

We send a written offer: rates, estimated volumes, and agreed KPIs. No moving targets.

04 / LAUNCH

Launch

You accept, integrate in days not weeks, and start receiving demand. Performance reported live.

Across every screen

Premium video demand at scale.

One demand surface, three screens. The same trusted-buyer pool, the same curation discipline, the same KPI accountability.

01 / CTV

CTV

For live sports and news apps. Premium pre-roll, mid-roll, and in-break inventory routed through direct CTV demand.

02 / APP

App

For sports, news, lifestyle, and entertainment apps. SDK or open-source integration, formats tuned for in-app viewability.

03 / WEB

Web

For sports, news, lifestyle, and entertainment sites. Outstream, instream, and in-feed video that respects page performance.

Part of the platform

Demand backed by the whole platform.

StackUp Demand doesn't run in isolation. It's the buy-side surface of the same infrastructure that instruments your inventory and packages it for curation.

The telemetry that finds your leaks is the same engine that fuels the demand you receive. The signals that enrich your bid request are the same signals buyers target on.

OBSERVE
AI Ad OpsTelemetry across your stack, demand patterns, audience signals
↓
PACKAGE
Curation InfrastructureSignal enrichment, supply packages, deal-ready inventory
↓
DELIVER
StackUp DemandDirect, trusted buyers routed to your inventory

Ready for demand built on trust?

StackUp will audit your inventory, propose an integration path, and quote rates, volumes, and KPIs in writing. No procurement maze. No vague promises.

→ first response in 24h · no commitment · publisher-side only